CAPTURED IN SLIM AARONS PHOTOGRAPH FROM THE 60S – A STAY AT THE VILLA ARNICA

THE MOST PERFECT PLACE TO RELAX AND SHUT DOWN. SOUTH TYROL IS A SPECIAL REGION IN THE NORTH OF ITALY: WHERE WE BOTH SPEAK GERMAN AND ITALIAN, WHERE THE FOOD IS TO DIE FOR – BETWEEN ITALIAN DELICACIES AND AUSTRIAN BAKING TRADITIONS. WHERE THE CLIMATE OF THE REGION OF MERANO AND ITS SURROUNDING REFERS AS GENTLE CLIMATE.

THE VILLA ARNICA IS LOCATED IN THE CITY OF LANA, SOUTHERNMOST EDGE OF THE BASIN OF MERANO IN ITALY. IN THE MIDDLE OF THE ITALIAN VINEYARD, THE VILLA ARNICA IS A PIECE OF HEAVEN ON EARTH. PASSING THROUGH THE GATE OF THE GARDEN, THE VILLA RE-OPENS THE DOORS OF AN ERA. JUST AS A CAPTURED IN A SLIM AARONS’S PHOTOGRAPH, THE VILLA OFFERS THE FANCY AND REFINED LIFESTYLE OF THE JET-SETTERS IN THE 60S. DESIGN AND ARCHITECTURAL MAGAZINES, AS WELL AS SLIM AARONS PHOTOGRAPHY BOOK SERIES WILL BE PLEASED ANY DESIGN AFICIONADOS. THE JAZZ MUSIC FROM THE “SALOTTO” IN THE VILLA TO BRAZILIAN BOSSA NOVA IN THE POOL HOUSE, WILL TRANSPORT ANY GUESTS INTO THE LATE 50S AND BEGINNING OF THE 60S.

A FEW DAYS AT THE VILLA ARNICA AND IT FELT LIKE WE WERE TIME TRAVELING. THE DETAIL-ORIENTED APPROACH OF THE VILLA BROUGHT THE SERVICE AND HOSPITALITY KNOW-HOW TO A BRAND NEW LEVEL. A FEELING THAT I NEVER EXPERIENCED BEFORE; IT FELT LIKE HOME, (FANCY HOME OBVIOUSLY) BUT WHAT I MEAN, IS IT FELT LIKE MY MIND WAS AT PEACE. NO MORE CONSTANT STRESS FROM THE DIFFERENT PROJECTS I AM CURRENTLY WORKING ON, NOR THE CITY RUSH AND THE DIGITAL NEWS POPPING EVERY MINUTE. THE VILLA ARNICA WAS A BUBBLE OF DREAM, SUCH AS WE CAN IMAGINE IT: WARM, WELCOMING, REPOSING AND RELAXING – AS IF WE WERE LOST IN TIME – IN BETWEEN PLACES AND LIVING THE DREAMY JETSET LIFE OF THE 1960S.

A STAY AT THE VILLA ARNICA IS SYNONYM OF A MIND AT REST. A HUMBLE APPROACH OF LUXURY HOSPITALITY AND INCREDIBLE EXPERIENCE.

IN THE MORNING, WHEN TAKING DOWN THE STAIRS OF THE VILLA, THE SMELL OF CAKES AND BAKERY TAKES OVER THE HOUSE. AS IF YOUR GRANDMOTHER WAS BAKING SOME CHOCOLATE CAKE AND TART SINCE 7 AM FOR YOUR BREAKFAST. THIS IS THE BEST FEELING WHILST HEADING TO THE POOL HOUSE (OUTDOOR) FOR THE BREAKFAST.

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THE BREAKI USUALLY TAKES PLACE AT THE POOL HOUSE WHEN THE WEATHER IS BEAUTIFUL OR IN THE LIVING ROOM OF THE VILLA DURING GLOOMY DAYS. EVERY MORNING A FRESH SMOOTHIE IS BROUGHT TO YOUR TABLE BEFORE HITTING THE BUFFET WITH FRESH FRUITS AND VEGETABLES FROM THE GARDEN, HOMEMADE BREAD AND BOTH SALTY AND SWEET CHOICES. A MENU “À LA CARTE” COMPLETES THE COLD BUFFET.

OPENED JUST RECENTLY, OVER SUMMER 2019, THE VILLA ARNICA OFFERS 10 SUITES & ROOMS FOR AN INTIME AND COZY STAY. OUR ROOM WAS BEAUTIFUL, WITH A SUBTLE AND QUITE DESIGN. WARM COLOR AND BEAUTY PRODUCTS FROM SUSANNE KAUFMANN.  

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AS A GUEST OF THE VILLA ARNICA, THE SPA AND FITNESS FROM THE SCHWARZSCHMIED, A HOTEL PARTNER, CAN BE USED TO RELAX IN A DIFFERENT ENVIRONMENT. MORE MODERN, THE SPA AND POOL OF THE SCHWARZSCHMIED ARE THE PERFECT PLACE FOR SPA LOVERS.

I AM SO GLAD TO HAVE FOUND THE VILLA ARNICA THROUGH THE DESIGN HOTELS – A DESTINATION FOR TRAVELLERS WHO APPRECIATE AESTHETIC AND DESIGN AS MUCH AS LUXURY.

I BELIEVE I NEEDED A RBEAK FROM A HEAVY WORKLOAD DURING THE SUMMER, BUT STILL, I AM PERSUADED THIS WAS THE MOST RELAXING EXPERIENCE EVER. ALSO THE DESIGN AESTHETIC COULD NOT MATCH BETTER MY TASTE AND VISION. FROM THE INTERIOR DESIGN, THE SELF-SERVICE BAR OR THE SUSANNE KAUFMANN PRODUCTS IN THE BATHROOM. THANKS FOR HAVING US AND THE WARMEST WELCOME!